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Version
1.4
Size
1.99 Mb
Updated
9 years ago
Released
14 Apr 2011
Screenshots
Description
3M Visual Attention Service (VAS) is a web-based scanning tool that digitally evaluates the visual effectiveness of graphic designs, advertising and other creative projects. Specifically, VAS indicates which design elements the average human eye will react to in the first 3-5 seconds – providing accurate, scientific feedback on how consumers will react to your ad, before they even see it.
VAS testing allows for fast, easy side-by-side design comparisons, with salient differences highlighted to help identify the layout with the most immediate impact. Results include “visual heatmaps” and predictive overviews of the designs. Because VAS is so cost-effective, it can be used to evaluate almost any type of creative execution, including print ads, websites, banner ads, in-store signage/on shelf, billboards and more.
Based on more than 30 years of vision research, the proven technology of VAS integrates seamlessly within the creative process to confirm and strengthen design decisions at any stage, and assist in resolving client/design concerns. Results are completed in seconds, and are inexpensive enough to use multiple times throughout the creative process.
Estimates
Availability
Devices
iPhone3GS
iPadWifi
iPad3G
iPhone4
iPodTouchThirdGen
iPodTouchFourthGen
iPad2Wifi
iPad23G
iPhone4S
iPadThirdGen
iPadThirdGen4G
iPhone5
iPodTouchFifthGen
iPadFourthGen
iPadFourthGen4G
iPadMini
iPadMini4G
iPhone5c
iPhone5s
iPadAir
iPadAirCellular
iPadMiniRetina
iPadMiniRetinaCellular
iPhone6
iPhone6Plus
iPadAir2
iPadAir2Cellular
iPadMini3
iPadMini3Cellular
iPodTouchSixthGen
iPhone6s
iPhone6sPlus
iPadMini4
iPadMini4Cellular
iPadPro
iPadProCellular
iPadPro97
iPadPro97Cellular
iPhoneSE
iPhone7
iPhone7Plus
Pricing by country
| Country | Price |
|---|---|
| USA | free |
